More supplies, immediately.

The new local Marriott was selling its share of liquor during SXSW.

Bling bling!

Even the high-end jewelers were getting into the act around the SXSW environs.

Picnic time

These colorful picnic tables invite passersby to sit down and enjoy the offerings of the food trucks in the hood.

More signal strength -- NOW!

 When SXSW hits downtown, they need more signal power for all the cell phones-- so extra towers are set up for the duration of the event.

Yesterday's Sunrise

The clouds that rolled in from the norther we had yesterday almost block the sunrise.

They check in . . . but . . .

A&E set up a Bates Motel in downtown Austin during SXSW.

Come on down!

The traffic outside the convention center was stacked up during SXSW as people set up their trade show exhibits. Everyone was having a good time!