Guero's was on SoCo before it was SoCo. When there were still mostly true junk shops on the street and the neighborhood barber and such. It predates the conversion of the San Jose Motel from a true dive to house the down and out to the ultra-sophisticated place it is now. (Liz Lambert, the owner of the San Jose, was named by Texas Monthly as someone to watch in the future.)
Guero's has a large, cavernous old building that could have been a general store back in the day. A roof over the sidewalk in front provides some outside tables (often used by people with dogs in tow). This sign is actually in the oak-shaded lot next door where they have an outdoor bar and stage for special events. And they serve all kinds of fare, not just tacos, and have several delicious homemade salsas.
Sounds like a great place for the ambience and the food. I love that sign!
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